How Commission Holds Protect Merchants From Refunds & Fraud
A commission hold is a deliberate delay between when a sale is attributed and when the affiliate is paid, giving the merchant time to filter out refunds, chargebacks, and fraud before money leaves the account. Without it, a merchant can pay commission on a sale that gets refunded the next day — and then has to claw the money back, if they even can.
The problem holds solve
Attribution credits a sale the moment it happens. But a sale isn't final revenue until the return window closes. Between checkout and settled revenue, three things can go wrong:
- Refunds — the buyer returns the product.
- Chargebacks — the buyer disputes the charge with their bank.
- Fraud — the "sale" was never legitimate (e.g., a creator buying through their own link).
Pay commission before those clear, and the merchant eats the loss on a sale that never really counted.
How a hold works
When a sale is attributed, the commission is recorded but marked pending, not payable. It sits in the hold for a set period. If the sale stays clean through the window, the commission clears and becomes withdrawable. If a refund, chargeback, or fraud flag lands during the hold, the commission is reversed before any payout — no clawback needed.
Holds are a fraud filter, not just a refund buffer
The hold window is also when fraud controls do their work:
- Self-purchase detection — matching buyer email and IP against the referring creator to catch someone farming their own commission. (See self-purchase fraud detection.)
- Click de-duplication and rate limits — stopping inflated click counts and manufactured conversions.
Because payout is delayed, these checks have time to run before money moves.
Balancing protection with fair payouts
A hold that's too long frustrates honest creators; too short and it doesn't protect the merchant. The best systems make the hold dynamic rather than fixed. Trust tiers shorten the hold as a creator builds a clean track record — for example, a new creator might sit at a 45-day hold, while a proven one drops to 10 days. (See hold periods & trust tiers.) Merchants stay protected against unknown creators, and reliable creators get paid faster — an incentive to stay clean.
FAQ
How long is a typical commission hold? It varies by program and risk. Dynamic systems tie it to trust — for example, starting around 45 days for new creators and shortening to about 10 as clean history accrues.
Does a hold mean the creator might not get paid? Only if the sale is refunded, charged back, or flagged as fraud during the window. Clean sales clear the hold and pay out in full.
Do holds hurt good creators? With trust tiers, no — holds shorten as a creator proves reliable, so honest performers are paid faster over time while the merchant stays protected.
How PPToGo does it: every commission clears a hold that filters refunds, chargebacks, and fraud — backed by self-purchase detection and click de-dup — and trust tiers shorten that hold as creators earn it (e.g., 45 → 10 days). See how merchants stay protected →